Myspace Advertising Testing

Myspace opened their advertisement platform and I gave a shot. Myspace has lot more users however, there are so many spammers, internet marketers, and International users as well. The ad formats are choose between 728×90 and 300×250 banner ads which is lot better than Facebook ads.

I tested only with 300×250 banner from Premade, but myspace provides tool you can modify you banner on the fly.
Niche I tested was 18+ only dating site and payout was $3.50 per free sign-up, why?, because I thought myspace users has lot of male who might interest another dating(social?) site. It took almost 30 hours to get approved and I got instant traffics after approval.

I submitted 3 more campaigns, zip submit, ringtone, and weight loss tea, but I am still waiting for approval(seems like they don’t work during weekend).

In Myspace(so far), you can put direct links as destination URL which many marketing platforms are not allowed and rule is less strict than Facebook Ads. I used Direct links for dating campaign(I will test with Landing page later and compare).

One thing I don’t like in Myspace ads is $0.25 per click minimum bid and approval takes way too long.

Result: Well I lost some money. I spent $300 and made $227.50 with 6% conversion rate. But if I could bring conversion rate to 10%, then I migh able to make some nice profit.